News Round-Up: Apple’s Latest Offerings

Technology news pages are all abuzz with the new Apple products and functions revealed last Tuesday. Say goodbye to iPods, and hello to smaller, sleeker devices that can do so much more. Have you had time to check them out?

It’s More Than a Tablet

Along with the anticipated iPhone 6 with its thinner, stronger shell, Apple also unveiled the iPhone 6 Plus “phablet,” which has higher resolution within its 5.5 inch frame. Internally, it is much the same as the iPhone 6. The iPhone 6 Plus comes with a 64-bit A8 processor, but also carries a brand new camera sensor and optical image stabilization. Like the iPhone 6, it is set to hit the market in a matter of days. Look for it on September 19th.

A New Way to Pay

However, Apple Pay created the biggest buzz during Tuesday’s media event. With this program, users can scan from MasterCard, Visa or American Express and upload information from the cards onto the Passbook app. The app then assigns a unique token that can only be used by that specific device. Apple Pay creators hope this will be both an easier and more secure way to shop. Read more about this new technology. Do you think it will catch on with other card companies, consumers and merchants?

It’s Wearable

Finally, Apple is breaking in to the world of wearable technology with its Apple Watch. The Apple Watch is designed to work with an iPhone 6 or even a model as late as the iPhone 5. It can text and call by use of its touchscreen face. The watch can measure its wearer’s heartbeat and health and fitness, carries GPS and Wi-Fi from the user’s iPhone and can hold a score of other apps. This product is not due to hit the consumer market until 2015 when Apple users are already comfortable with their latest iPhones. Can you see wearable technology taking off? Or is it simply a niche market?

Even with all of Apple’s user-friendly technology and slick functionality, Android users, for the most part, remain faithful to their operating systems. The’s also no doubt other companies will respond with product advancements in the wake of these new products. They may even shave a few rough edges off of Apple’s initial design.  Will you be in line for a new iPhone next week? Or will you wait to see what hits the market next?

Greg Gladman
Greg Gladman has two degrees from the University of Cincinnati and prides himself on managing the operations and customer service at Ink Technologies. With a mind like a vault, he is full of useful and useless information, making him an asset to the company and to his Tuesday night trivia team. When he is not working, he spends his time bowling and playing golf. Greg dedicates much of his free time to raising money and awareness in support of the fight against blood cancers.

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